Privacy and data protection

Privacy Notice for Keen Quant Ltd

Your data and privacy matter. This policy explains what information Keen Quant Ltd collects, why we use it, and the rights you have under UK data-protection law.

Clear terms

This business website privacy notice applies to visitors, people who contact us, and clients who use our AI business tools.

Last updated: 21 February 2025

01 / Collection and use

What data we collect and how we use it

Keen Quant Ltd collects only the information needed to respond, deliver agreed work, improve the website, and meet legal duties. Good AI data protection starts with a clear purpose.

Information you provide

  • Enquiries: your name, email address, telephone number, organisation, and project details.
  • Service discussions: requirements, operational information, and records needed to scope or provide an engagement.
  • Client records: information supplied during delivery, account administration, support, and invoicing.

Information collected online

  • Technical details: IP address, browser type, device information, approximate location, and operating system.
  • Usage details: pages visited, referring pages, visit times, and interactions used for data analytics privacy controls.
  • Purpose: to protect the site, understand which content helps visitors, and fix faults. Analytics are used where applicable and with consent where required.

Lawful bases: we rely on legitimate interests to manage enquiries and improve our site, contract performance to provide agreed services, legal obligation where records must be kept, and consent where the law requires it. You can withdraw consent at any time.

02 / Retention and rights

Retention, processors and your rights

We keep personal data for no longer than its purpose requires. The exact period depends on the type of record and any legal or contractual duty that applies.

Retention periods

Enquiry information is normally reviewed after 12 months if no relationship follows. Client and financial records are retained for the period required by contract and UK law. Security and analytics records are kept for the shortest practical period.

Service providers

We may use trusted processors for hosting, email, analytics, security, customer administration, and payment or accounting support. They may process data only on our instructions and must protect it appropriately.

International handling

If a provider handles information outside the UK, we use a lawful transfer mechanism and suitable safeguards. We can provide further details when you contact us.

Access and correction

You can ask for a copy of your personal data and request correction of inaccurate or incomplete information. We may need to confirm your identity before responding.

Erasure, restriction and objection

You may ask us to erase data where there is no good reason to keep it, restrict how we use it in specific circumstances, or object to processing based on legitimate interests. Some records may need to remain where the law requires this.

Portability and consent

Where the right applies, you can request personal data in a structured, commonly used format and ask us to send it to another organisation. You can withdraw consent without affecting processing that took place before withdrawal.

Automated decision-making privacy

Our AI tools may analyse information to support business decisions, reporting, forecasting, or workflow recommendations. We do not use solely automated decisions that produce legal or similarly significant effects without appropriate safeguards and human review.

03 / Privacy enquiries

Ask us about your data

Email [email protected] with a privacy request or question. We aim to respond without delay and within the statutory timeframe that applies to your request.

Email [email protected]

Write to Keen Quant Ltd

Forest Green Road
Bray, Windsor and Maidenhead
SL6 2NP
United Kingdom


If you remain concerned about how we use your information, you can complain to the Information Commissioner's Office.